THE BIG INVENTORY
What does (not) work in communication today?
May 29, 2019 - DOX+, Praha
Who is the Keynote Speaker?Les Binet – The Godfather of Marketing Effectiveness!
Brand Management 2018 about brands in a post-truth Era: Having no opinion is not a benefit
Can brands be nowadays neutral in their opinion? Just very hard. And such attitude will probably bring nothing good for them in the future....Read more
Brand Management 2018: What you can do right now to maintain your brand trustworthy
The Brand Management 2018, the bigest meeting of top managers and marketers in the Czech Republic, has just released the full program. The key note...Read more
Communication Summit 2018 presented brands with purpose and wiped a border between marketing and public relations
Can a triangle "brand – good – business" really work? Or is it just a pose? How to communicate successfully in order to generate profit in addition...Read more